Eval. q.3 FEEDBACK

Evaluation question 3: What have you learned from audience feedback?
This should be a multi-media blogpost (for example, in Quicktime with a voiceover and visuals incorporating video, PowerPoint, links, images and other presentational tools).

Break the question down into 4 parts:

1. Define your audience by their demographics:
  • Outline age, gender, sexuality, social class, likes and dislike
  • Outline their subculture (look in YouTube to find examples /info that you can refer too).
  • Explain why defining the target audience is important to media industries.

2. Evaluate your methods of gathering feedback:
  • Discuss the importance of audience feedback and how it's used by media industries. Remember your AS work?
  • Discuss the different methods of audience feedback collection that are used e.g surveys, polls, questionnaires, interviews, how the audience are encouraged to be interactive on websites, leaving YouTube comments and so on.

3. Audience feedback that you've collected at different stages of the production.
  • Include the feedback; hyperlink posts in your blog
  • Explain /show what you learned from it
  • What stylistic and technical improvements did you make because of it?

4. Final Feedback - how have your final products been received? What improvements did you make / could you make?

My earlier blog post starts here:
  • In a folder on your desktop named 'feedback' start a simple Word document. When completed, format it in Quicktime or as a YuDu. 
  • Prepare as photos (like Bryn, Aggie, Amber, Connie et al did last year: photos with clear, concise analysis in text boxes)
  • BEFORE / AFTER format works well
  • Positive and negative feedback. If you receive negative feedback, you are likely to take it into account and make changes, so state what they are.
  • Write your opening: what is the value of feedback; that you sought it continually; that it offered the opportunity for articulate reflection; where you elicited it (peer group; taget audience; online; expert opinion)
  • Cover ALL THREE productions (including ancillaries)
  • When complete (not before), present as YuDu. Remember the cover page.
  • Include a SoundCloud recording if that works (e.g. if you have recorded audio feedback on costumes or narrative)