Remember that deconstructing the poster is with one main aim in mind:
evaluation q.2 How effective is the combination of your main product and ancillary texts?
= The poster must make a clear visual link with the film (and radio trailer).
You have already analysed the principal codes and conventions of both feature film posters and short film film posters; you have sketched out your designs and done the photography. Your job for the evaluation question is:
- to demonstrate how effectively your poster showcases the genre and narrative (characters & plot) of your film,
- how persuasive it is in attracting your target audience,
- how the visuals address your target audience
- how informative (release dates, contact information, director, actors, production company, Twitter, Facebook)
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